Yundong Sports is the flagship brand of Chongqing Yuyue Cultural Media Co., Ltd. Founded in 2009, the company is dedicated in sports events operation, online sports products, sports tourism, international cooperation, sports consultancy and integrated sports marketing.
The company officially launched a cloud platform in 2015 known as “Yundong Chongqing”, which aims to provide more convenient and practical life services for Chongqing residents, as well as one-stop services for various sports events.
In 2016, the company entered the “sports + tourism” sector, customizing unique sports tourism contents for different places by combining regular sports experiences and sports events. In June of 2016, the company established strategic partnership with Alisports, and became the only partner of Alisports as an event performer in southwestern China.
In 2017, Yundong Sports has finished the upgrade and advocated more comprehensive, convenient, practical and down-to-earth sports-related services. Not only has it maintained its leadership and agglomeration effects in southwestern China, but it also applied the “Yundong Model” in many other places of China, and subsidiaries have been founded in Wuhan, Zhejiang and Shanxi.
Yundong Sports will keep marching on, enhancing the business layout across China, and developing the market in eastern and central China. Meanwhile, it will keep exploring the sports tourism market and hopefully it can become the first sports event operator in southwestern China that becomes listed in National Equities Exchange and Quotations.